With this degree you will be equipped with skills that meet the demands of business including developing communication and engagement skills, building networks, adopting a commercial mindset, understanding project management and mastering critical thinking and problem solving.


Sports, events and entertainment are multi-billion dollar industries, and are amongst the fastest growing in the economy. Learn both the theoretical and practical skills to pursue a career in sports and events management.


Modern sports and events management is a dynamic global industry important to local economies and tourism. Athletes are considered celebrities and events are entertainment extravaganzas with spectator expectations constantly growing. skills to pursue a career in sports and events management.


The expertise you gain at James Cook University is applicable to diverse international business environments, so your James Cook University Sports and Events Management degree can take you anywhere in the world.


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  • (Awarding University) James Cook University
  • (Local Institution) James Cook University
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