Diploma in Fashion Marketing and Communication by MDIS

The Diploma in Fashion Marketing and Communication is a diagnostic foundation programme to gain the necessary skill-set and knowledge to confidently apply to a suitable undergraduate course in the discipline of Fashion.

The objectives of the programmes are:

• To offer a holistic introduction to Fashion Marketing and Communication, combining industry awareness, technical expertise, and verbal, written and visual communication skills.
• To provide a sound knowledge base of concepts in Fashion Marketing, Communication and Retailing, while exploring branding and design influences.
• To provide an essential awareness of the global fashion system to understand how fashion and lifestyle brands interact with their consumers through a variety of media and channels.
• To provide the guidance to create a portfolio - suitable to apply for Bachelor of Arts programmes in Fashion-related disciplines - that shows creative research, wide cultural references, concept development through mixed media work including digital work.
• To provide first-hand experience of the Fashion Industry, through live projects with industry partners, participation in local and international competitions, industry visits and events.