This one year top-up Degree programme helps working adults broaden their knowledge of Marketing and sharpen their creative skills. Current marketing methods and contemporary business issues, such as Contemporary Advertising, Social Marketing and Marketing Strategy and Planning are also covered in this programme.

 

Students will be working on a range of innovative and practical projects such as business reports, case studies, presentations and projects, which help them to apply their knowledge to real situations and make an immediate impact in their business organisations.

 

Subjects
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  • (Awarding University) Birmingham City University
  • (Local Institution) Kaplan
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